by steve jones | Mar 27, 2020 | Brand, Data, Digital, Martech
How interactive content is the key to better marketing data In 2019, content marketers were enjoying bigger budgets, more expertise, and more success… But here’s a question: are you resting on your laurels, or looking for ways to keep innovating with interactive...
by steve jones | Mar 26, 2020 | Brand, Future Trends, Strategy
The communications industry is facing a time of crisis, according to independent agency network The marketing communications industry has found itself in a period of low fees and poor service This according to Stephen Knight, company founder and CEO at marketing...
by steve jones | Mar 3, 2020 | Brand, Digital, Future Trends, Martech, Strategy
How to stay on top of evolving trends: The state of advertising ahead of 2020 Jenny Stanley, managing director at Appetite Creative, looks to the future… We work in a cutting edge industry and every new year affords us the chance to take a peek at what’s...
by steve jones | Mar 3, 2020 | Brand, Digital, Strategy
Thinking of changing your domain name? As a digital marketing agency, Clear often get asked ‘should I change my domain name?’ This may seem like a simple yes or no answer, but there are a few pros and cons to consider Your domain name isn’t just a URL, it’s more than...
by steve jones | Jan 31, 2020 | Brand, Data, Strategy
WATCH – How customer research drives campaign ROI How long since you did customer research? What changes did you make as a result? What could you use it for? One of our exhibitors Emma Humphrey of Genius Marketing shared a few thoughts on how you can use it to...
by steve jones | Jan 31, 2020 | Brand, Offline, Strategy
Get Personal With Your Marketing With Branded Gifts A 2020 marketing trend which seems to be a key focus for many marketeers this year is to truly harness the power of personal marketing Although the term has been batted around for a number of years, ramping up the...