by steve jones | Dec 13, 2022 | Brand, Offline
Can you guess how long your stand has to get a passers-by attention at an exhibition? 7 seconds. In that time, you should have enticed your potential clients enough to stop and talk with you rather the all the other exhibitors they will be passing. But how do...
by steve jones | Nov 24, 2022 | Future Trends, Strategy
Marketing isn’t a quick fix to gain more leads. There, we said it. Marketing is great at many things, but getting 100s+ leads because of one social post or blog isn’t exactly how this thing we do works. On the outside, marketing looks fast-paced and glamorous, those...
by steve jones | Sep 20, 2022 | Digital, Strategy
John Cheney, CEO of cloud-based CRM vendor Workbooks, reveals five strategies to help marketers boost the outcomes and ROI of their lead generation activities. Lead generation is one of the key pillars of a successful business, yet many still report wasting time on...
by steve jones | Sep 15, 2022 | Brand
Raising brand awareness isn’t exactly a perfect science. It takes time, dedication and a whole strategy to get it right but it’s so rewarding when you see your business being elevated to the next level. No two businesses are the same so your strategy is like your...
by steve jones | Sep 6, 2022 | Digital
If you’re trying to target over 50s with your marketing, then you might think social media isn’t the best channel to promote your product or service on. Although this generation might not have grown up with smartphones and social media like Millennials or Generation...