Why video is more powerful than text

Why video is more powerful than text

Our guest blog is from Video solutions company OneDay : Rising above the noise is getting tougher to do. With so much competition now, truly connecting with prospects and families requires a special touch, one that traditional marketing tactics often can’t provide...
How important is brand recognition?

How important is brand recognition?

Just ask the Ehrenberg-Bass Institute. The Institute for Marketing Science founded the 95:5 Rule. This is a marketing concept that suggests that at any given time, only 5% of consumers in a market are actively looking to buy a product or service, while the remaining...