by marta | Dec 1, 2023 | Brand, Digital, Strategy
Written by Padua Communications – regular exhibitor at marketingSHOWCASE There is an ongoing conversation among marketers and content specialists about whether it is better for content to be long or short. Some opt for punchy, quick reads, designed to get a...
by marta | Nov 24, 2023 | Brand, Future Trends, Strategy
Written by Bobble Digital – regular exhibitor at marketingSHOWCASE events In today’s digital age of perpetual innovation, live video marketing has become an increasingly popular way for businesses to connect with their target audiences. But what is live-video...
by ashley | Oct 27, 2023 | Brand, Digital, Strategy
Written by Vooba Are you struggling to keep up with your business’s marketing needs? As a business owner, you know how important it is to have a strong marketing strategy in place to attract and retain customers. However, we understand that managing your own marketing...
by charlotte | Sep 1, 2023 | Strategy
This is a guest post written by Nicky Rudd from Padua Communications I’ve had many conversations with clients who can’t understand why their marketing isn’t working. As lots of marketing practitioners know, this is often because there isn’t any marketing plan in...
by charlotte | Aug 24, 2023 | Future Trends, Martech, Strategy
This is a guest post from Andrew Addison: CEO & Founder, Purple Square CXI’m always interested when one specific area of our world gains traction, at the moment that seems to be measurement and attribution. Over the last few weeks and months, I seem to have been...
by ashley | Aug 10, 2023 | Brand, Digital, Strategy
This is a guest post provided by Fluid Ads For years, B2B has been seen as the less creative and less exciting side of marketing. B2C has always been associated with more innovative ideas and imaginative artwork. But the notion that business to business marketing has...
