by steve jones | Aug 4, 2020 | Data, Digital, Martech, Strategy
Defining digital – what consumers want from a “Digital Experience” This from Sonja Kotrotsos, Head of GTM and Alliances, Europe, Contentstack… Digital experiences make up the entire range of interactions consumers have with businesses across digital...
by steve jones | Aug 4, 2020 | Brand, Offline, Strategy
How PR can get your phones ringing and drive sales As businesses begin to emerge in the new post Covid-19 world over the next few weeks and months, many of them will look different to how they did just a short time ago But according to agency Lime – specialists...
by steve jones | Aug 4, 2020 | Brand, Digital, Martech, Strategy
It’s all about babies, Covid-19 and Gen Z The last few months have been Groundhog Lockdown Day for so many people The Lucid team has been lucky enough to avoid that Bill Murray feeling as we have extremely supportive clients who have kept us very busy and our...
by steve jones | Jun 30, 2020 | Brand, Digital, Martech, Strategy
Five steps to Immersive customer experience success Customers have increasingly high expectations regarding customer experience (CX) because the corporate giants whose products and services they use daily set the bar incredibly high Whether a business is...
by steve jones | Jun 30, 2020 | Brand, Digital, Martech, Strategy
5 Top tips online retailers must lock in place after lockdown E-commerce rose to grab 30% of all retail sales last month, but can online sellers keep their new customers? ParcelHero reveals the Top 5 tips for e-sellers to retain lockdown converts even as High Street...
by steve jones | Jun 30, 2020 | Brand, Offline, Strategy
The box to box player starring in football’s return DS Smith offers quick, sustainable solution to football clubs looking to fill empty stadiums You’ve heard of plastic fans – now meet the cardboard ones. Hundreds of thousands of them coming to a football ground near...
