Why audio is the new black

The sound of a baby crying. We all know it. We remember it so fondly on aeroplanes, in shopping queues, peaceful moments in the park. That piercing, stress-inducing skewer of noise. But why can’t we just ignore it? This by Jenny Stanley, MD and Founder, Appetite...

“Follow” is the new “Like”

In an effort to encourage users to create better content, as well as minimize the power of influencers and the bogus spam “Likes” they purchase to inflate their value to brands… …Instagram and other sites are pursuing the removal of the number of “Likes”...

What IGTV means for your Marketing Strategy

A little more than one year ago, Instagram announced the launch of IGTV (Instagram TV) to celebrate the channel’s global community of 1 billion users. Jask Creative reflect on how IGTV has performed over the past year, providing you with some expert insight on why you...