by alix | Nov 15, 2024 | Brand, Digital
Black Friday. Originally isolated to the US, it creeped over the pond and infiltrated Britain in 2010. But what is the origin of the term Black Friday? It was originally referring to the financial crisis in the US; specifically to the crash of the US gold market...
by alix | Nov 8, 2024 | Brand, Data, Digital
Our exhibitor, Beyond the Book is a specialist recruiter for the Creative, Digital, PR & Marketing industry, placing talented people on both a permanent and freelance basis. Here in their blog, Creative Development Director Emma Head advises on top portfolio tips...
by alix | Oct 25, 2024 | Brand, Digital
Who doesn’t love a little fact? We’re all set for marketingSHOWCASE events in 2025! Below is a list of all our dates and locations – with information about each venue, and some little extra facts about them… 25th February – Bramall Lane Stadium,...
by alix | Oct 18, 2024 | Brand, Digital, Future Trends
The sweeter side of chocolate Chocolate. Probably one of the most popular items for any given event. Birthday? Chocolate cake is first on the list. Christmas? Chocolates – and if you’re lucky – a chocolate advent calendar. Valentines? Red-wrapped...
by alix | Oct 11, 2024 | Brand, Digital, Strategy
One of our exhibitors at marketingSHOWCASE, Dotdigital promise to ‘take your digital marketing to the next level’. Taken from their blog, they talk through how to make the most of seasonal marketing campaigns – and embrace Halloween with their article:...
by alix | Oct 4, 2024 | Digital, Future Trends
Did you know Influencer marketing is no longer ‘the NEXT big thing’ in the marketing space? It is, in fact, now a mainstay channel for small and large brands, especially in B2C. Let’s quantify that. According to The 2024 Influencer Marketing Report, 49% of consumers...
