by steve jones | Aug 4, 2020 | Brand, Digital, Martech, Strategy
It’s all about babies, Covid-19 and Gen Z The last few months have been Groundhog Lockdown Day for so many people The Lucid team has been lucky enough to avoid that Bill Murray feeling as we have extremely supportive clients who have kept us very busy and our...
by steve jones | Jun 30, 2020 | Brand, Digital, Future Trends, Martech
Lockdown leads to a 95% sales increase in social commerce as a fifth of Brits become social shoppers During lockdown, Britain’s consumers have flocked to Facebook, Instagram and Google Shopping for their spending sprees The home delivery expert ParcelHero predicts a...
by steve jones | Jun 30, 2020 | Brand, Digital, Martech, Strategy
Five steps to Immersive customer experience success Customers have increasingly high expectations regarding customer experience (CX) because the corporate giants whose products and services they use daily set the bar incredibly high Whether a business is...
by steve jones | Jun 30, 2020 | Brand, Digital, Martech, Strategy
5 Top tips online retailers must lock in place after lockdown E-commerce rose to grab 30% of all retail sales last month, but can online sellers keep their new customers? ParcelHero reveals the Top 5 tips for e-sellers to retain lockdown converts even as High Street...
by steve jones | Jun 30, 2020 | Digital, Future Trends, Martech
Study finds virtual reality can take the ‘work’ out of workouts If you want to exercise harder, enjoy it more and feel it less, pull on a VR headset and plug in some upbeat tunes, leading sport scientists say in their latest study When exercising, people feel better...
by steve jones | Jun 30, 2020 | Digital, Future Trends
UK Adults spending a quarter of their lives online, Ofcom figures show (…surprising, not!) Ofcom data today finds that Brits are now spending more than a quarter of their days online with services such as Zoom seeing incredible growth The broadband team at...