by steve jones | Oct 27, 2020 | Digital, Martech, Strategy
IPAG Business School appoint The SEO Works Search marketing agency The SEO Works have been selected to manage both the SEO and Google Ads search strategies for the prestigious Paris based IPAG Business School Based in Sheffield, The SEO Works will be responsible for...
by steve jones | Oct 26, 2020 | Brand, Digital, Martech, Strategy
Why Social Share of Voice should be top priority In uncertain times with consumer confidence changing faster than the weather, there has never been a better time to make sure your brand is getting its fair share of social share This from Toby Britton, the co-founder...
by steve jones | Oct 6, 2020 | Brand, Data, Digital, Future Trends, Martech, Offline, Strategy
marketing SHOWCASE’s “Super Seventh” sets new standards for autumn season fixtures The seventh 2020 marketing SHOWCASE online event attracted over 450 marketing professionals, setting new standards of knowledge sharing and practical advice Since...
by steve jones | Sep 30, 2020 | Brand, Digital, Future Trends, Strategy
Why you should be embracing TikTok advertising It isn’t often that marketers get the opportunity to embrace a new social media platform for advertising These rare events only come around once every few years or so, and history has proven that the first to engage with...
by steve jones | Sep 30, 2020 | Brand, Data, Digital, Martech
One marketing channel that has come out of lockdown booming With long-term projects temporarily on hold, the focus for many has been on clear communication and customer experience… This year has certainly been an interesting one for marketers. We’ve seen budget...
by steve jones | Sep 30, 2020 | Digital, Martech, Strategy
7 Reasons why your digital marketing strategy isn’t working Digital marketing is one of the single most powerful tools you can employ to ensure the long-term growth and success of your business, which is why it can be incredibly frustrating if your strategy isn’t...
