There are a number of different techniques behind a successful marketing strategy – one of the most effective being PPC. However, it’s essential to know the best practices behind creating a strategy that can assist in driving sales, revenue, and growth for your brand....
This article has been provided by Bobble Digital. In today’s digital age of perpetual innovation, live video marketing has become an increasingly popular way for businesses to connect with their target audiences. But what is live-video marketing? Well, it’s...
Darren Teague presented this talk live at marketingSHOWCASE Glasgow in 2022 In one of the most intriguing talks of our 2022 events Darren looks to apply psychological theory to the work we do as marketers day in day out, to influence our customers decision making...
This article has been provided by Force24. There’s no denying that content curation is one of the biggest building blocks of your digital marketing campaign. By tapping into behind-the-scenes insight to perfect personalisation techniques, and deliver content that...
Claire Daniels presents her TikTok Masterclass at marketingSHOWCASE 2022 In the later part of 2022 we were privileged to be joined by CEO of Trio Media, Claire Daniels as she led her masterclass on the fastest growing social media platform on the planet –...
John Cheney, CEO of cloud-based CRM vendor Workbooks, reveals five strategies to help marketers boost the outcomes and ROI of their lead generation activities. Lead generation is one of the key pillars of a successful business, yet many still report wasting time on...