by steve jones | Sep 30, 2020 | Brand, Data, Digital, Martech
One marketing channel that has come out of lockdown booming With long-term projects temporarily on hold, the focus for many has been on clear communication and customer experience… This year has certainly been an interesting one for marketers. We’ve seen budget...
by steve jones | Sep 2, 2020 | Brand, Digital, Future Trends, Martech, Strategy
Digital marketing then and now: How much has changed in the past 10 years? Well – putting it simply – a LOT! Newspapers were just at the beginning of their decline, the iPhone was only on its first model, and Instagram didn’t even exist. As a public relations agency,...
by steve jones | Sep 2, 2020 | Brand, Digital, Martech, Strategy
Omnichannel publishing: The new frontier When digital customer experiences aren’t seamless, they quickly become digital inconveniences Contentstack’s Sonja Kotrotsos explains… The more technology advances, the more consumers expect it to keep up with their...
by steve jones | Sep 2, 2020 | Brand, Digital, Future Trends, Martech, Strategy
Three things your business is missing out on in 2020 The midst of a global pandemic isn’t the time to be growing a brand, right? Wrong! In fact, it’s a better time than ever to be expanding and making the most of your social media and PR services. This from PR agency...
by steve jones | Sep 1, 2020 | Brand, Digital, Offline
Revenge of the High Street: store sales boom as online growth falters Retail sales bounced back to pre-Covid levels in July while online slumped 7%, reveal July’s ONS retail figures Longer term, ParcelHero warns the rise of online is still unstoppable. There was...
by steve jones | Sep 1, 2020 | Brand, Offline
Top reasons why door drops work and why people like them! According to CN Leaflet Distribution, this is why door drop leaflets are a great way for a business to reach its local market 1. People want to feel the message When they are reading advertising messages, many...
