by steve jones | Oct 31, 2019 | Brand, Future Trends, Strategy
The sound of a baby crying. We all know it. We remember it so fondly on aeroplanes, in shopping queues, peaceful moments in the park. That piercing, stress-inducing skewer of noise. But why can’t we just ignore it? This by Jenny Stanley, MD and Founder, Appetite...
by steve jones | Oct 8, 2019 | Brand, Digital, Future Trends
In an effort to encourage users to create better content, as well as minimize the power of influencers and the bogus spam “Likes” they purchase to inflate their value to brands… …Instagram and other sites are pursuing the removal of the number of “Likes”...
by steve jones | Oct 8, 2019 | Brand, Strategy
We all have behaviours that are typical and we all have behaviours that are unique. You might be wondering why this is relevant to you and your business… Knowing your customers behaviour helps you and I’ll tell you how. Learnt behaviours dictate the decisions we make....
by steve jones | Oct 8, 2019 | Brand, Digital, Martech
99.9% of all UK businesses are classed as SMEs. More specifically, 79% believe their biggest problem is attracting customers, whilst 59% say increasing revenue. During times of economic uncertainty and a deluge of data breaches resulting in highly concerned customers,...
by steve jones | Sep 2, 2019 | Brand, Offline, Strategy
Jenny Stanley, MD and Founder, Appetite Creative Soulutions presents the role of fun and memorable experiences for your customers In reality, marketing will always be marketing, and it will always have its role within our lives. But correct and proper use of...
by steve jones | Sep 2, 2019 | Brand, Strategy
You might have read a lot lately about the so-called shift in B2B marketing from less Funnel to more Flywheel, sometimes called the Flywheel Effect. Well, we at ClickSend HQ have created our own marketing framework called the FunWheel, but let’s take it back a step...
