by steve jones | Aug 4, 2020 | Brand, Digital
What are people searching for in lockdown? There’s a lot going on right now. As digital marketing nerds at Clear, we were wondering if we could get a better understanding of what’s going on using data… We turned to Google Trends, a free tool that shows you the...
by steve jones | Aug 4, 2020 | Brand, Offline
Five of the world’s most shocking PR blunders From failed Kardashian trademarks to badly-planned Government photo ops, the world certainly isn’t short of daring, dramatic and damaging PR blunders This from PR and social media specialists Harvey & Hugo… Some...
by steve jones | Aug 4, 2020 | Data, Digital, Martech, Strategy
Defining digital – what consumers want from a “Digital Experience” This from Sonja Kotrotsos, Head of GTM and Alliances, Europe, Contentstack… Digital experiences make up the entire range of interactions consumers have with businesses across digital...
by steve jones | Aug 4, 2020 | Digital, Future Trends, Martech
Fake news detection engine seeks to combat online harms A digital tool designed to detect fake news, cyberbullying and other online harms is being developed at the University of Exeter Business School “LOLA” uses sophisticated artificial intelligence to detect...
by steve jones | Aug 4, 2020 | Brand, Offline, Strategy
How PR can get your phones ringing and drive sales As businesses begin to emerge in the new post Covid-19 world over the next few weeks and months, many of them will look different to how they did just a short time ago But according to agency Lime – specialists...