by steve jones | Oct 28, 2020 | Brand, Data, Digital, Martech, Strategy
CRM must be a part of business recovery Many companies are looking for new ways to ensure their survival during the recession and prepare for prosperity in recovery CEO and Founder of BuddyCRM, Phil Mayling, was recently interviewed on the role of CRM in the business...
by steve jones | Oct 28, 2020 | Brand, Offline, Strategy
Why ‘transcreation’ or creative translation is important KFC – Original: ‘Finger-lickin’ good’… Chinese translation: ‘We’ll eat your fingers off’ And there’s more! These lessons learned from Surrey Translation… Ford – Marketed...
by steve jones | Oct 28, 2020 | Brand, Digital, Future Trends, Strategy
Video marketing in the New Normal As we enter the new normal, some businesses are going to thrive, others will find it incredibly challenging and unfortunately some may be on the brink of collapse John Paul Tointon of Cloud Moves TV suggests a video first marketing...
by steve jones | Oct 27, 2020 | Digital, Martech, Strategy
IPAG Business School appoint The SEO Works Search marketing agency The SEO Works have been selected to manage both the SEO and Google Ads search strategies for the prestigious Paris based IPAG Business School Based in Sheffield, The SEO Works will be responsible for...
by steve jones | Oct 26, 2020 | Brand, Digital, Martech, Strategy
Why Social Share of Voice should be top priority In uncertain times with consumer confidence changing faster than the weather, there has never been a better time to make sure your brand is getting its fair share of social share This from Toby Britton, the co-founder...
