by steve jones | Oct 31, 2019 | Brand, Digital, Strategy
When it comes to marketing, audio has always taken a back seat in comparison to its siblings: vibrant visuals and the written word. The growing popularity of podcasts may be on course to change that though, as weekly listeners doubled between 2013-18, with around six...
by steve jones | Oct 31, 2019 | Brand, Future Trends, Strategy
The sound of a baby crying. We all know it. We remember it so fondly on aeroplanes, in shopping queues, peaceful moments in the park. That piercing, stress-inducing skewer of noise. But why can’t we just ignore it? This by Jenny Stanley, MD and Founder, Appetite...
by steve jones | Oct 31, 2019 | Digital, Strategy
020 the B2B ecommerce sector is predicted to be worth £5.2 trillion. Research by Frost and Sullivan explains that more companies are moving on from their traditional forms of operating to newer, technologically advanced online platforms. Here are 4 current B2B...
by steve jones | Oct 31, 2019 | Martech, Strategy
Marketing automation for small businesses – This from Automation Ninjas… Are you running an awesome automated marketing machine? Are you sending all your follow up emails manually? Booking appointments manually? Only selling your product on a telephone...
by steve jones | Oct 8, 2019 | Future Trends, Strategy
Humans have a lower attention span than a goldfish (odd but true!), keep them engaged or lose them. 0.5 seconds may seem extreme, but it is vital to engage your customer within that time limit. Gone are the days when customers had to spend hours finding product...
by steve jones | Oct 8, 2019 | Brand, Strategy
We all have behaviours that are typical and we all have behaviours that are unique. You might be wondering why this is relevant to you and your business… Knowing your customers behaviour helps you and I’ll tell you how. Learnt behaviours dictate the decisions we make....
