by steve jones | May 11, 2020 | Brand, Data, Digital, Future Trends, Martech, Strategy
Editor’s choice: Connect with BrandClear’s Strategic Director, Sean Masters, at Marketing SHOWCASE online, 12.40pm, 12th May 2020… With the ‘pandemic philharmonic’ creating a soundtrack to all our lives, there is no better time to change the vibe. May I...
by steve jones | Apr 27, 2020 | Brand, Data, Digital, Future Trends, Martech, Offline, Strategy
Engagement, energy and empathy, my ‘holy trinity’ for marketingSHOWCASE virtual events Hello. My name is Alison Jones and I am the online blog and content editor for marketingSHOWCASE… I also happen to be married to Steve Jones, the Managing Director of...
by steve jones | Apr 15, 2020 | Digital, Martech, Strategy
How to improve your virtual meetings As working from home becomes the new normal, virtual meetings are quickly becoming an essential way to communicate with customers and staff While this is useful for bringing teams together and keeping communication open, virtual...
by steve jones | Mar 27, 2020 | Brand, Data, Digital, Martech
The secret to engaging young adults online? Personalisation 18-24-year-olds (44%) are more likely to be influenced to buy a product or service online if they’re given a personalised offer, compared to those aged over 55 (24%) However, research has revealed that while...
by steve jones | Mar 27, 2020 | Brand, Data, Digital, Martech
How interactive content is the key to better marketing data In 2019, content marketers were enjoying bigger budgets, more expertise, and more success… But here’s a question: are you resting on your laurels, or looking for ways to keep innovating with interactive...
by steve jones | Mar 27, 2020 | Digital, Martech, Strategy
What is Conversational Marketing? Conversational marketing is a customer-centric and dialogue-driven approach to marketing It has become the go-to strategy for driving customer engagement, improving customer experience, and growing revenue. This blog post by Kimi...
