by steve jones | Dec 1, 2020 | Brand, Digital, Future Trends, Martech
UK rapidly climbs leader board in bid to become global Gaming hub Tipped to become a £10bn industry in just a few short years – the UK gaming sector exploded in growth this year With digital downloading increasing by 67% week-on-week and physical game sales increasing...
by steve jones | Dec 1, 2020 | Brand, Data, Digital, Future Trends, Martech, Offline, Strategy
Industry leaders rally to provide support as one in ten marketeers lose their job ‘What Next?’ launched to help cope with expected ‘jobs bloodbath’ With the nation back in lockdown and redundancies expected to skyrocket, virtual agency network Pimento has teamed up...
by steve jones | Oct 28, 2020 | Digital, Future Trends, Offline, Strategy
What works where: Home versus office? Lately, it feels like I’m being pulled in two directions… Octopus Group’s Nicole Jones analyses what’s good and bad about working from home (WFH) but more to the point, where does she do her best work? OG Towers...
by steve jones | Oct 28, 2020 | Brand, Digital, Future Trends, Strategy
Video marketing in the New Normal As we enter the new normal, some businesses are going to thrive, others will find it incredibly challenging and unfortunately some may be on the brink of collapse John Paul Tointon of Cloud Moves TV suggests a video first marketing...
by steve jones | Oct 6, 2020 | Brand, Data, Digital, Future Trends, Martech, Offline, Strategy
marketing SHOWCASE’s “Super Seventh” sets new standards for autumn season fixtures The seventh 2020 marketing SHOWCASE online event attracted over 450 marketing professionals, setting new standards of knowledge sharing and practical advice Since...
by steve jones | Sep 30, 2020 | Brand, Future Trends, Strategy
Survey reveals 92% of independent agencies favour collaborative working trend A recent study has uncovered how the UK creative sector has turned to collaboration in response to the pandemic 92% of independent agencies having either collaborated with another agency on...