by alix | Feb 7, 2025 | Digital, Future Trends, Martech
AI (artificial intelligence) can help with SEO by automating tasks, analysing data, and creating content. This can help businesses improve their search engine rankings and drive more traffic to their websites Why would you want to improve your SEO? You most probably...
by alix | Jan 31, 2025 | Brand, Digital, Future Trends
Our guest post is from Ethan Wadsworth, Guest writer from The Boring Marketing Club The Boring Marketing Club is a newsletter that provides marketing managers with tools, tactics and AI prompts to save them time and energy in less than 5 minutes, every week. Ethan was...
by alix | Jan 24, 2025 | Brand, Digital, Future Trends
Kantar Media Reactions 2024 stated that: ‘A net 55% of marketers globally are planning to increase their investment in TV streaming in 2025’ TV advertising effective TV advertising is still an effective way to reach audiences and promote brands. TV ads can be a...
by alix | Jan 17, 2025 | Future Trends, Martech
You’ve started the new year with a clear diary; then you’re bombarded with loads and loads of events and information! How do you decide how many – and which events – to attend in a year? Well there isn’t a quick and easy answer. It all depends on the...
by alix | Jan 10, 2025 | Brand, Future Trends, Martech
First of all, what is meant by scaling your marketing? This generally means increasing your marketing strategy and processes, while maintaining or improving their efficiency and effectiveness. This is to grow your company’s reach and maximise its impact without...
by alix | Jan 3, 2025 | Brand, Future Trends
Today’s guest post (and super motivational for the new year) is from AlisonEdgar.com. Dr Alison Edgar MBE is a female motivational speaker, business woman and author. “An increasing number of people may claim they’ve opted out of the ‘New Year, New...
