by steve jones | Oct 8, 2019 | Brand, Digital, Martech
99.9% of all UK businesses are classed as SMEs. More specifically, 79% believe their biggest problem is attracting customers, whilst 59% say increasing revenue. During times of economic uncertainty and a deluge of data breaches resulting in highly concerned customers,...
by steve jones | Sep 2, 2019 | Digital, Martech
A survey of 560 B2B buyers worldwide found that a personalised ecommerce offering would persuade a third to buy from a specific vendor. Nearly half of B2B buyers want customer specific pricing as part of the buying experience. A further 38% of respondents felt...
by steve jones | Sep 2, 2019 | Data, Digital, Martech
Did you know 69% of companies are already using cloud technology in one capacity or another? According to Salesforce, Dell reported that companies who invest in things such as cloud solutions enjoy up to 53% faster revenue growth than their competitors. When sending...
by steve jones | Aug 30, 2019 | Digital, Future Trends
A little more than one year ago, Instagram announced the launch of IGTV (Instagram TV) to celebrate the channel’s global community of 1 billion users. Jask Creative reflect on how IGTV has performed over the past year, providing you with some expert insight on why you...
by steve jones | Aug 5, 2019 | Digital
In 2019, is social media pay-to-play? Emily Andrews, Octopus Group Submitted by: Octopus Group (https://www.octopusgrp.com), Post published: 5th August 2019 Here at OG, we love social media. It’s a great tool for both engaging with existing clients and reaching new...
by steve jones | Jul 1, 2019 | Digital, Uncategorized
How to harness the power of conversion rate optimisation (CRO) Rob Macfarlane, Director of Marketing Performance, mmadigital Submitted by: mmadigital (https://www.mmadigital.co.uk/ ) Post published: 1st July 2019 In the UK, where 90% of the population has access to...
