by steve jones | Apr 20, 2020 | Brand, Digital
5 website design mistakes to avoid in 2020 Live chat and chatbots are both great features to consider during a website revamp… Here at giosg, our customers often tell us that one of the main reasons they have started using chat or chatbots is because they...
by steve jones | Apr 15, 2020 | Digital, Martech, Strategy
How to improve your virtual meetings As working from home becomes the new normal, virtual meetings are quickly becoming an essential way to communicate with customers and staff While this is useful for bringing teams together and keeping communication open, virtual...
by steve jones | Mar 27, 2020 | Brand, Digital, Strategy
From face-to-face to the virtual – Clients’ top five takeaways from Marketing Showcase As the old adage goes, ‘every day is a school day’. True to form, Scriba PR account managers Ruth Harrison-Davies and Hayley Paterson grabbed their notebooks and pens...
by steve jones | Mar 27, 2020 | Brand, Data, Digital, Martech
The secret to engaging young adults online? Personalisation 18-24-year-olds (44%) are more likely to be influenced to buy a product or service online if they’re given a personalised offer, compared to those aged over 55 (24%) However, research has revealed that while...
by steve jones | Mar 27, 2020 | Brand, Data, Digital, Martech
How interactive content is the key to better marketing data In 2019, content marketers were enjoying bigger budgets, more expertise, and more success… But here’s a question: are you resting on your laurels, or looking for ways to keep innovating with interactive...
by steve jones | Mar 27, 2020 | Digital, Martech, Strategy
What is Conversational Marketing? Conversational marketing is a customer-centric and dialogue-driven approach to marketing It has become the go-to strategy for driving customer engagement, improving customer experience, and growing revenue. This blog post by Kimi...
