A Brief History of Branded Merchandising

Take a look into this brief history of branded merchandising which has been provided by etc. Branding. Branded merchandise dates back as far as the US election for George Washington in 1789. The use of campaign buttons (or badges) was proven effective as a way to...

Building a brand? Keep it consistent

At Harvey & Hugo, we build brands. To do that, we use a wide mix of skills and specialities from across the fields of public relations, social media and content marketing. But the one element that remains constant across all of them is a trick anyone can use to...

How to stand out from the crowd online

Many people think that a marketing strategy has to be big-budget and big goals. But we’re actually here to let you in on a little secret. That’s not true! With the integration of social media into our daily lives, there are ways you can get ahead of the competition...

FORMING YOUR BRAND STRATEGY

FORMING YOUR BRAND STRATEGY As part of marketingSHOWCASE Online – May, we were joined by Andy Sherratt, Principal of SPA Professional Academy, who presents a brilliant talk on developing a successful marketing strategy. Andrew Sherratt is the Principle of CIM...