by steve jones | Jul 12, 2022 | Digital, Martech, Strategy
In the current climate with many companies having to tighten their belts, the marketing department often sees cutbacks. Campaign plans made in the New Year, perhaps including commissioning new visual communications and brand videos, may have been shelved or...
by steve jones | Jun 27, 2022 | Brand, Offline
Take a look into this brief history of branded merchandising which has been provided by etc. Branding. Branded merchandise dates back as far as the US election for George Washington in 1789. The use of campaign buttons (or badges) was proven effective as a way to...
by steve jones | Jun 23, 2022 | Digital, Strategy
This article looks into how Google reviews can improve your SEO and was provided by Rebellion Marketing. Essentially, yes! Google reviews so help to build SEO, in particular local search within Google Maps. While a lot of factors make up a perfect SEO recipe, your...
by steve jones | Jun 14, 2022 | Digital, Strategy
Come on guys, we all still love to chat about the account that gets us 10 ROAS, we all do it! But, I’m afraid to say that if that is the metric you still work too, then that ship sailed! You need to work to a #MarketingEfficiencyRatio, #MER for short.Put simply, the...
by steve jones | Jun 7, 2022 | Brand, Offline, Strategy
Here are some tips on how to get your brand noticed at your next event provided by Jonathon Bird from Delivered Social… Attending a tradeshow can be an incredibly valuable experience for your business. It’s a great opportunity to get in front of potential...
