by steve jones | Sep 2, 2020 | Brand, Digital, Future Trends, Martech, Strategy
Digital marketing then and now: How much has changed in the past 10 years? Well – putting it simply – a LOT! Newspapers were just at the beginning of their decline, the iPhone was only on its first model, and Instagram didn’t even exist. As a public relations agency,...
by steve jones | Sep 2, 2020 | Brand, Digital, Martech, Strategy
Omnichannel publishing: The new frontier When digital customer experiences aren’t seamless, they quickly become digital inconveniences Contentstack’s Sonja Kotrotsos explains… The more technology advances, the more consumers expect it to keep up with their...
by steve jones | Sep 2, 2020 | Brand, Digital, Future Trends, Martech, Strategy
Three things your business is missing out on in 2020 The midst of a global pandemic isn’t the time to be growing a brand, right? Wrong! In fact, it’s a better time than ever to be expanding and making the most of your social media and PR services. This from PR agency...
by steve jones | Sep 1, 2020 | Brand, Digital, Martech
Best restaurant reservation apps for iOS and android As part of the Eat Out to Help Out scheme diners across the UK were able to claim 50% off food and drinks at some restaurants during August But how could you secure your last minute booking? Researchers at Uswitch...
by steve jones | Aug 4, 2020 | Data, Digital, Martech, Strategy
Defining digital – what consumers want from a “Digital Experience” This from Sonja Kotrotsos, Head of GTM and Alliances, Europe, Contentstack… Digital experiences make up the entire range of interactions consumers have with businesses across digital...
by steve jones | Aug 4, 2020 | Digital, Future Trends, Martech
Fake news detection engine seeks to combat online harms A digital tool designed to detect fake news, cyberbullying and other online harms is being developed at the University of Exeter Business School “LOLA” uses sophisticated artificial intelligence to detect...
