by alix | Dec 27, 2024 | Brand, Digital, Future Trends, Martech
Voice search is shaping the future of SEO, with brands needing to optimise for fast, answer-driven content. What Is Voice Search and how does it work? Voice search eliminates a layer of effort, enabling consumers access to technology to answer a question or simply to...
by alix | Dec 13, 2024 | Brand, Data, Digital, Future Trends, Martech
Are you using technology successfully? Tech has revolutionised marketing in recent years by making it more data-driven, efficient, and accessible. It has transformed how businesses can connect with customers, and how people consumers interact with content....
by alix | Dec 6, 2024 | Admin, Digital, Strategy
Our guest blog is from Beyond the Book, a full-service specialist recruiter, providing interim and permanent resource to the marketing and creative industry. Studies have shown that in-depth recruitment processes result in a 25% lower turnover rate within the first...
by alix | Nov 29, 2024 | Admin, Digital, Future Trends
The Metaverse is a virtual environment that has become a major marketing trend. But what is it – and why is it so popular? The metaverse The metaverse is a virtual, interconnected universe where users can interact with each other. To define it, it’s a...
by alix | Nov 15, 2024 | Brand, Digital
Black Friday. Originally isolated to the US, it creeped over the pond and infiltrated Britain in 2010. But what is the origin of the term Black Friday? It was originally referring to the financial crisis in the US; specifically to the crash of the US gold market...
by alix | Nov 8, 2024 | Brand, Data, Digital
Our exhibitor, Beyond the Book is a specialist recruiter for the Creative, Digital, PR & Marketing industry, placing talented people on both a permanent and freelance basis. Here in their blog, Creative Development Director Emma Head advises on top portfolio tips...
