Is brand loyalty dead?

Is brand loyalty dead?

What is brand loyalty? It’s a consumer’s consistent and ongoing preference to buy a product or service, or shop in the same store, buy the same washing detergent – to walk past other brands on shelves and go for the same one they have always known and...
Marketing Showcase 2025 Dates and Locations

Marketing Showcase 2025 Dates and Locations

Who doesn’t love a little fact?  We’re all set for marketingSHOWCASE events in 2025! Below is a list of all our dates and locations – with information about each venue, and some little extra facts about them… 25th February – Bramall Lane Stadium,...
Taking the Leap to Sustainable Merchandise

Taking the Leap to Sustainable Merchandise

Allwag Promotions is one of our marketingSHOWCASE exhibitors, and describe themselves as “Delivering ground-breaking promotional merchandise solutions to delight our customers.” Taken from their blog, they explain: ‘Why Your Business Should Take the Leap to...