There are a number of different techniques behind a successful marketing strategy – one of the most effective being PPC. However, it’s essential to know the best practices behind creating a strategy that can assist in driving sales, revenue, and growth for your brand....
This article has been provided by Fluid Ads. With budgets getting tighter and with a minefield of options for digital advertisers, 2023 is undoubtedly going to be a challenging year for marketers. But for those who are willing to invest the time to do things well, the...
This article has been provided by Bobble Digital. In today’s digital age of perpetual innovation, live video marketing has become an increasingly popular way for businesses to connect with their target audiences. But what is live-video marketing? Well, it’s...
Darren Teague presented this talk live at marketingSHOWCASE Glasgow in 2022 In one of the most intriguing talks of our 2022 events Darren looks to apply psychological theory to the work we do as marketers day in day out, to influence our customers decision making...
This article has been provided by Force24. There’s no denying that content curation is one of the biggest building blocks of your digital marketing campaign. By tapping into behind-the-scenes insight to perfect personalisation techniques, and deliver content that...