by ashley | Oct 20, 2023 | Brand, Data, Digital
written by Phil Sutcliffe, Director of The Social Co. 1. Ride the Hype Train November doesn’t just bring that sudden chill in the air, but also a storm of Black Friday deals and memes. To keep up with the Joneses, or rather to surpass them, kickstart the month with...
by ashley | Oct 13, 2023 | Future Trends, Martech
From Leadoo Ah, yes. The good old contact form. They’ve been around for decades, coming in all different shapes & sizes. Unfortunately, for many websites, the journey set out for site traffic to convert to a tangible lead is often long and ugly. And contact forms...
by ashley | Sep 15, 2023 | Brand, Digital, Future Trends, Martech, Uncategorized
This is a guest post provided by Peek & Poke Keen to learn more about the what, where, when, and why of using branded games in your marketing strategy? You’ve come to the right place! 1. Establish connections For many brands (and marketing teams), the aim is to...
by ashley | Sep 8, 2023 | Martech
This is a guest post provided by our Gold Sponsor, Force24 You’re probably sleeping on your biggest lead converter… your workforce! Or as we like to call it, employee advocacy. You only need to ask LinkedIn to understand the power of an amplified workforce. According...
by ashley | Aug 10, 2023 | Brand, Digital, Strategy
This is a guest post provided by Fluid Ads For years, B2B has been seen as the less creative and less exciting side of marketing. B2C has always been associated with more innovative ideas and imaginative artwork. But the notion that business to business marketing has...