by alix | Nov 1, 2024 | Brand, Future Trends
What is brand loyalty? It’s a consumer’s consistent and ongoing preference to buy a product or service, or shop in the same store, buy the same washing detergent – to walk past other brands on shelves and go for the same one they have always known and...
by alix | Oct 25, 2024 | Brand, Digital
Who doesn’t love a little fact? We’re all set for marketingSHOWCASE events in 2025! Below is a list of all our dates and locations – with information about each venue, and some little extra facts about them… 25th February – Bramall Lane Stadium,...
by alix | Oct 18, 2024 | Brand, Digital, Future Trends
The sweeter side of chocolate Chocolate. Probably one of the most popular items for any given event. Birthday? Chocolate cake is first on the list. Christmas? Chocolates – and if you’re lucky – a chocolate advent calendar. Valentines? Red-wrapped...
by alix | Oct 11, 2024 | Brand, Digital, Strategy
One of our exhibitors at marketingSHOWCASE, Dotdigital promise to ‘take your digital marketing to the next level’. Taken from their blog, they talk through how to make the most of seasonal marketing campaigns – and embrace Halloween with their article:...
by alix | Oct 4, 2024 | Digital, Future Trends
Did you know Influencer marketing is no longer ‘the NEXT big thing’ in the marketing space? It is, in fact, now a mainstay channel for small and large brands, especially in B2C. Let’s quantify that. According to The 2024 Influencer Marketing Report, 49% of consumers...
