A Marketing Discovery Day at Edgbaston Cricket Ground

Tuesday 18th November 10am to 2pm

The UK’s Leading Events for Marketing Professionals

Inspiring you with new ideas and solutions

This is it… The inspration for your next campaign, the technology that streamlines your processes, the expertise you need to take your marketing to the next level.

First time visitor or a regular to our events, you’ll be welcomed just the same. Your ticket provides an all-access pass to our seminars, presented by some of the best speakers in the business. We’ve also curated an exhibition of leading agencies and solutions suppliers. So, if you need help with your website, SEO or Social Media, your next tech project or you’re just browsing, this is the perfect chance to catch up on what’s new.

Who's Speaking?

Check Out Our Seminars

4 Hours of high quality, education content presented absolutely free of charge

The 2026 Website Checklist: 15 Essentials You Can’t Ignore

Will Roberts

WebBox

The digital landscape moves quickly. What worked for your website last year might not cut it in 2026. With user expectations, search algorithms, and design trends all evolving, it’s vital to keep your site up to date if you want to stay competitive. In this session, we’ll walk you through 15 must-have features and optimisations that will keep your site performing at its best. Covering design, content, marketing, and behind-the-scenes improvements, you’ll get a full checklist to make sure your website is ready for the year ahead.

Making the Inbox Hit Like Instagram

Alicia Torres

Force24

Marketers put so much effort into creating scroll-stopping content for social media, so why do emails often feel like an afterthought? In this session, Alicia, Force24’s Senior Marketing Manager, will show you how to apply the same creativity, storytelling, and engagement techniques from social media to your email marketing. From visual thinking to hook-driven copy, learn how to make your emails stand out in a crowded inbox just like the best posts on Instagram. It’s time to stop treating email as a static channel and start making it thumb-stopping!

Brand vs. Demand: How to find the perfect blend

Dan Roche

Workbooks

Knowing whether to lean towards brand or demand is tough for B2B firms. Everyone's looking to for the 5% of buyers in-market, but so is everyone else! This session will look at what happened when Workbooks CRM focused more heavily on brand over demand, and provide some pointers for marketers weighing up what to do in their own campaigns.

Why It's Personalisation or Bust for Marketers in 2025

Greg Landon

Leadoo

Leadoo, a conversion platform specialising in generating quality website leads, will delve into research and best practices around personalisation. Highlighting data that shows just how vital personalisation is to lead and revenue generation, they'll unpack why and how marketers must incorporate personalisation into their strategies to keep hitting targets in testing times.

More Than Chat GPT: Embracing AI to Transform Revenue

Vanessa Reid

Innovation Visual

Discover how AI is reshaping marketing and revenue systems — beyond just prompts and chatbots. Packed with real examples, this session shows how to adopt AI tools that drive results. Learn the key ingredients, avoid common pitfalls, and leave ready to take action.

AEO is the new SEO

Manpreet Singh

Bobble Digital

Learn how Answer Engine Optimisation and the impact of AI through Chat GPT and AI Gemini is transforming traditional SEO as we provide a roadmap on how to evolve your current SEO strategy to include AEO Tactics.

Are you thinking big enough?

Tasha Gladman

Flintlock

Grab a rare chance to learn from Tasha, founder and industry-leading marketer with 30+ years shaping brands like Snickers and Tesco. Discover how big-brand thinking can boost strategy and outcomes through behind‐the‐scenes insights and a case study of a heritage brand scaling up - unmissable!

10 steps to implement AI in your business

Ann Stanley

Anicca Digital Ltd

Ann will present the AI Adoption Framework and the 10 steps to implement AI in your business. She will introduce AI agents and show examples of how you can use AI Agents & Automation to streamline operations, increase revenue and enhance customer experience.

7 ingredients for building audience trust through strategic B2B storytelling

Rebecca Brown

Skout

In B2B, trust is the flavour that keeps audiences coming back - and storytelling is how you serve it. Discover seven strategic ingredients that blend authenticity, expertise, and clarity into narratives that cut through AI noise and drive real connection.

The (Fast track) School of email marketing

Frank Brooks

Dotdigital

Email remains the top marketing channel topped with untapped potential. This session shares practical lessons to boost your strategy, from opens to cross-channel impact. Expect actionable insights and AI tips to build smarter, more effective journeys.

Who's Exhibiting?