by steve jones | Oct 6, 2020 | Brand, Data, Digital, Future Trends, Martech, Offline, Strategy
marketing SHOWCASE’s “Super Seventh” sets new standards for autumn season fixtures The seventh 2020 marketing SHOWCASE online event attracted over 450 marketing professionals, setting new standards of knowledge sharing and practical advice Since...
by steve jones | Sep 30, 2020 | Brand, Digital, Future Trends, Strategy
Why you should be embracing TikTok advertising It isn’t often that marketers get the opportunity to embrace a new social media platform for advertising These rare events only come around once every few years or so, and history has proven that the first to engage with...
by steve jones | Sep 30, 2020 | Brand, Data, Digital, Martech
One marketing channel that has come out of lockdown booming With long-term projects temporarily on hold, the focus for many has been on clear communication and customer experience… This year has certainly been an interesting one for marketers. We’ve seen budget...
by steve jones | Sep 30, 2020 | Digital, Martech, Strategy
7 Reasons why your digital marketing strategy isn’t working Digital marketing is one of the single most powerful tools you can employ to ensure the long-term growth and success of your business, which is why it can be incredibly frustrating if your strategy isn’t...
by steve jones | Sep 30, 2020 | Digital, Martech
Adobe Creative Cloud for Marketing – new monthly subscription Since Adobe scrapped its huge one-off costs and switched to an affordable monthly subscription model (monthly prices start at just £9.99) it has made its suite of software applications readily...
by steve jones | Sep 2, 2020 | Brand, Digital, Future Trends, Martech, Strategy
Digital marketing then and now: How much has changed in the past 10 years? Well – putting it simply – a LOT! Newspapers were just at the beginning of their decline, the iPhone was only on its first model, and Instagram didn’t even exist. As a public relations agency,...
