As modern marketeers we have all heard how unlocking the power of data in your marketing can drive incredible results. But faced with the decision of where to start can sometimes be daunting. Come and listen to 3 practical steps, with proven examples to help you start to supercharge your marketing with data today!

This seminar will go through the best practices to set up and optimise performance max campaigns providing case studies and real world results.

There is simply no substitute for live, face-to-face marketing. Live events remain the only marketing activity that can appeal to all 5 senses and that is why, when live events are done well, they are still the most engaging marketing activity you can do.

Looking at the user journey, what it is, why it’s important and how you can plan the best experiences for your users. Assessing and updating your website's user journey will help to increase user satisfaction levels and ultimately, conversion rates.

The ever-evolving world of marketing automation continues to present new challenges and opportunities for marketers. This fast-paced, insightful talk will highlight 4 key areas marketers can utilise when it comes to the latest technology available.

TV advertising continues to be the most effective and trusted advertising platform there is. Thought TV advertising was out of your reach? Think again. AdSmart from Sky has turned that thinking on its head – making the unrivalled power of TV advertising affordable for almost any business.

Greg will draw on both his digital agency and in-house experience to make the case that sessions from specific quality traffic sources are in many cases, becoming scarcer and more expensive. He’ll examine threats to traffic levels across a range of online channels; grapple with what a marketer’s response should be; and advise on how we can keep website conversions and leads high. Even as quality site sessions come at more of a premium.